7 August 2018

How Call Centres Can Support Lotteries

Lotteries require many employees to keep things running smoothly. Customer service may not seem like an important aspect of lotteries, but in reality, it’s one of the most important aspects of the industry. Call centres can play an important role in providing services to lotteries. Here are just a few ways that call centres can support lotteries.

Inbound customer service calls

Inbound customer service is one of the biggest ways that lottery companies can benefit from call centres. From managing staffing schedules to cover busy periods, to providing courteous, efficient answering services, call centres provide a customer touchpoint that customers can count on. Customer service is important for any business, but for lotteries, weak or poor customer service can drive customers away.

Call centres can help ensure that your customers get the best service any time they call. You benefit from around the clock staff availability and extra coverage during peak times. Plus, you never have to worry about staff sickness, vacations, or unexpected absences because call centres have plans in place to deal with those situations.

Donations and follow ups

Both inbound and outbound calls for donations require a high level of professionality. These calls are crucial for your lottery’s success and a call centre can ensure that they’re handled discreetly and professionally. All call information, including financial information, is handled securely through call centres, giving your donors complete confidence.

Too often, follow up calls and outbound calls in general are neglected by overworked customer service staff members. A call centre can take the stress off of your employees and help ensure that important follow up calls aren’t neglected.

Market research and courtesy calls

There’s no need to have an entire department devoted to making courtesy calls or handling market research calls. A call centre can segment can cover these tasks for you in addition to your inbound customer service. The research details can be compiled and organized for you, making it easier to plan future lottery campaigns.

Call centres can help streamline the day-to-day customer service aspects of lotteries, helping service a large number of people seamlessly. If you’d like more information on how a call centre could help with your lottery or other business, visit the helpful staff at Answer 365 today.